Client Name: Salesforce in collaboration with Malala Fund
Project Overview: In a significant highlight of their annual conference, Salesforce aimed to feature an inspiring session with Nobel Peace Prize laureate Malala Yousafzai. Salesforce’s agency entrusted 8020 Films with the crucial task of managing the entire remote production process for this special interview, amid stringent deadlines.
Business Challenge: The primary challenge was orchestrating a high-caliber production remotely to meet Salesforce’s expectations and timelines. This included the logistics of sourcing and scouting an appropriate venue, assembling a skilled seven-person crew, and ensuring flawless live streaming to the production team and client in the USA. The objective was to create a compelling and visually stunning profile of Malala that resonated with the conference’s global audience.
Solution: 8020 Films planned and managed every detail of the remote production. From securing a venue that reflected the gravitas of Malala’s presence to coordinating a professional crew responsible for lighting, sound engineering, and hair and makeup, we ensured the production was seamless. The live streaming setup was engineered to facilitate real-time interaction between Malala and the Salesforce team in the USA, maintaining high-quality audiovisual standards throughout the session.
Value Delivered: The final output was a beautifully crafted profile on Malala Yousafzai, capturing her inspiring journey and messages. Our comprehensive management of the production process, from technical setup to creative execution, delivered a memorable experience for Salesforce’s annual conference attendees. This project showcased 8020 Films’ proficiency in handling complex remote productions and live streaming events, contributing to a session that was both inspirational and impactful.